Influencer marketing spend grows 83%?

“There has been an 83% year-over-year growth in influencer marketing spend in the US and Canada, according to research from the influencer marketing measurement company, Instascreener.”


“Instascreener, formerly known as Points North Group, said it used third-party software that analyzed nearly every sponsored post on Instagram. For non-Instagram influencer spend, it used its own spend data and research to measure investment.”

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